Balenciaga follows Gucci and accepts payments in cryptocurrencies

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Balenciaga is following Gucci. The brand has revealed that it will now accept cryptocurrency payments. For the moment the initiative is valid in the United States and will then be launched in other countries as well. “Other regions will follow” Balenciaga will initially accept cryptocurrencies only in its flagship stores, including those on Madison Avenue in New York and Rodeo Drive in Beverly Hills. Also, if you are in the States you may already be able to pay with cryptocurrencies on the website: balenciaga.com. Other regions and e-commerce will follow, the company said, according to WWD. The house is chasing Tag Heuer and Gucci, which recently began accepting cryptocurrencies for their products. The latter brand will also start a pilot project in the United States, before rolling it out to other countries. The fashion house is still deciding which payment solution provider it will use, according to WWD, but it’s almost sure that bitcoin and ethereum will be included. They will probably be 12, including five stablecoins, as also happens in the case of Tag Heurer and Gucci. If they are going to copy the idea of ​​the watch brand, then BitPay will probably offer a payment solution. Is this already possible? Of course, we were very curious if Balenciaga had already started secretly accepting cryptocurrencies. That’s why we took a look at balenciaga.com, but sadly we only found that this feature isn’t available yet. At the moment you can only use credit card, PayPal and Klarna as your options. payment, however it may be possible in the United States. There are also flagship stores that accept cryptocurrencies. At the moment it is only a matter of time until all of Balenciaga will not accept cryptocurrencies. As we said, the application is most likely already active in the United States and, like Gucci and Tag Heuer, it will soon be Europe’s turn.


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